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Blog #3: Global Leaders: On the Innovation Edge

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Blog #2 discussed the history of predictive analytics from the perspective of Artificial Intelligence, and traced leadership from both classical philosophers like: Aristotle, Euclid, in ancient times to covering more modern times, profiling British mathematician Alan Turing. His provocative innovation question posed at a 1956 conference: “Can machines think?”, spurred on the Artificial Intelligence (AI) movement, and unleashed a cosmic energy force that has some modern scientists, worried, others see the positive effects.

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THE MACHINE: A NEW PERSPECTIVE ON SALES PROCESS ENGINEERING

 

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Listen in to a recent webinar recording where Dr. Cindy Gordon CEO of SalesChoice, a leading predictive analytics SaaS Company focused on improving sales profitability and productivity, interviews Thought Leader, Author Justin Roff-Marsh about his new book, TheMachine. In this thoughtful new publication, Jason asks Chief Sales Executives to wrestle their sales teams away from autonomous field-based artisans in favour of a tightly synchronized team of specialists. He introduces some new approaches that offer new and refreshing points of view in his methodology which he calls Sales Process Engineering (SPE). Through (SPE), Roff-Marsh outlines:

 

 

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