Canada, May 2025 – Dr. Cindy Gordon, CEO and Founder of SalesChoice Inc., has been named a finalist for the 2024 Technopreneur of the Year Award by CanadianSME. This prestigious nomination recognizes her exceptional leadership in artificial intelligence (AI), ethical innovation, and digital transformation within Canada’s technology sector.
Dr. Gordon has dedicated her career to advancing technology with integrity and vision. Under her guidance, SalesChoice has developed AI-driven solutions that enhance sales forecasting, employee productivity, and organizational well-being. The company’s commitment to responsible AI practices has positioned it as a leader in ethical technology development.
“This recognition is a tribute to our customers’ vision to choose vendors applying ResponsibleAI and our employees’ dedication to innovate with resilience. We are one of the few companies in the Salesforce ecosystem that has a real-time AI audit trail verifying our prediction accuracy, with data completeness visibility, and relevant performance coaching. We have developed explainable AI methods vs black box, as we want humans in control, understanding the realities of their data, and having the evidence to align human behaviors to greater levels of data integrity. This recognition means a great deal to our company as it’s a community recognition for our innovation leadership. The Canadian SME awards shine a light on tech leaders striving to make a difference. We look forward to celebrating with our Technopreneur peers nominated: John Solomos, CEO of BlueBird IT Solutions Inc.; Chris Ellefson Founder of Ollon; Lucas McCarthy, Founder & CEO, Showpass; Manraaj Mand, Co-Founder & CEO of WatchDog Security Technologies Inc.; and Réal Breton, CEO of iFinance Canada.”
Beyond her role at SalesChoice, Dr. Gordon has been recognized globally for her contributions to AI and innovation. She was honored as the “Top CEO of the Year in AI and Ethics 2024” by the International Association of Top Professionals and has received accolades such as the Governor General’s Award for Innovation and Community Leadership. Her influence extends to academia and advisory roles, including positions on the AI Forum and the USA Artificial Intelligence Institute. She is also a Forbes contributor, sharing insights on AI leadership and governance.
The CanadianSME Small Business Awards, presented with the support of RBC, UPS, Google Canada, and Canon, celebrate the achievements of small and medium-sized enterprises across the nation. The 2024 awards gala is scheduled for June 20, 2025, at the Metro Toronto Convention Centre, where industry leaders will gather to honor outstanding contributions to Canadian business.
About Dr. Cindy Gordon
Dr. Cindy Gordon, ICD.D., is the CEO of SalesChoice, a SaaS AI company focused on Ending Growth Uncertainty for Human Advantage, and has been recognized by Onalytica as one of the top AI global influencers. Prior she held senior executive and partner roles at Accenture, Xerox, and Citicorp. She has also been a venture capitalist or angel, advancing B2B technology software companies. Internationally, she is recognized for her innovative thought leadership with over 14 books in the market. Cindy is also a board advisor/ thought leader in SaaS /AI or AI education/ market research companies at: The AI Forum, Corent Technology, Forbes, Kaji.AI, Tallywell, and USAII. Her AI educational track record is extensive, including University of Arizona – Business and Technology AI Board Advisor, Adjunct Professor, George Brown College, Applied AI. She regularly speaks at international conferences to advance AI Ethics and AI Education to board directors and C-suite executives. Academically, Dr. Gordon has an honorary Applied AI Certification from George Brown College, an MIT AI Strategy Transformation Certification, and a doctorate in Complexity Science, Knowledge Management, and Social Networks using advanced technology methods. She is also a certified Board Director with an ICD.D. designation. Under Dr. Gordon’s leadership, SalesChoice Inc. has won over twenty international awards. Most recently, she was recognized as the Top AI CEO of the Year in AI and Ethics from the International Association of Top Professionals (August 2024) and the CEO Leader of the Year Award for Women in Digital Transformation. She has also received the Governor General Award for her Innovation and Community Leadership.
About CanadianSME
With an aim to contribute to the development of Canada’s Small and Medium Enterprises (SME’s), Cmarketing Inc. is a marketing agency and a boutique business management company progressing rapidly in its scope. By acknowledging a firm reliance on the Canadian economy over its SMEs, the agency has resolved to launch a magazine, the pure focus of which will be the furtherance of Canadian SMEs, and to assist their progress with the scheduled token of enlightenment via the magazine’s pertinent content.
To learn more about the CanadianSME Awards, visit smeawards.ca.
About SalesChoice Inc.
SalesChoice InsightEngine™ is an award-winning AI SaaS platform that brings B2B sales and employee productivity apps to organizations. The company’s vision is to End Revenue Uncertainty for Human Advantage. While SalesInsights™ helps B2B sales teams to end revenue uncertainty and sales inefficiencies to increase top-line revenue, MoodInsights™ helps organizations reduce costs by tackling employee churn, operational risks, and workforce wellbeing. The company also provides AI and Data Science Services to help its clients advance AI modernization from strategy to building complex AI and Generative AI models. A few of SalesChoice’s numerous recognitions include:
- “Predictive Sales Analytic Advisory Firm of the Year in Canada by Corporate INTL Global Awards” – 2025
- “Top CEO of the Year in AI and Ethics” – International Association of Top Professionals, 2024.
- Bizz Excellence CEO and Company Awards, 2023.
- Xplorex IT Magazine Top 10 Revenue Management Solution Providers, 2022.
- Corporate Excellence Awards Outstanding AI Sales Analytics Platform, 2021.
- Top 20 Canada Technology Companies, 2020.
For more information
Jenn Yim, Director of Product and Marketing, SalesChoice Inc.
marketing@www.saleschoice.com
Visit SalesChoice.com for more resources on AI
X/Twitter: @SalesChoice_inc
LinkedIn: @SalesChoice
