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The SalesChoice Team

Our Leadership

Dr. Cindy Gordon


Cindy is the Founder and CEO of SalesChoice. She is also an expert in SaaS, AI, business innovation, early-stage software commercialization & sales /marketing practices. She has held senior leadership and partnership roles in global B2B Enterprises, including: Accenture, Xerox, Citicorp and Nortel Networks. Cindy has also been a VC, Angel, Mentor, Board Advisor, and is the author of 14 books.

Ian Locke

Chief Business Development Officer

Ian is the Chief Business Development Officer at SalesChoice. He has more than twenty years of experience in the global High Tech industry. Ian was a Venture Partner with The Entrepreneur’s Fund, in San Mateo, CA, and the MD with Jefferson Partners, a VC firm. Ian currently serves on the Board of Prophix.

Dr. Yannick Lallement

Chief Data Scientist

Yannick is the Chief Data Scientist for SalesChoice Inc. Yannick is responsible to solve complex sales intelligence challenges. He holds a Ph.D. in Computer Science from the French INRIA (National Institute of Research in Computer Science), with a specialization in AI and parallel computing. Yannick was also a member of the Google Human Evaluation Team, and recognized as one of Top 10 data scientists in Toronto.


Thomas Burghardt

Chief Technical Officer

Thomas is the Chief Technology Officer at SalesChoice. A data sciences and a full stack engineer experienced in web applications and software products that focus primarily on data management and data processing, Thomas’ focus is delivering front-end product enhancements, as well as building out server-side architecture. He holds a major in Mathematics and Statistics and also has a minor in Computer Science from the University of Concordia.

Malay Upadhyay

Chief Customer Experience Officer

Malay is the Chief Customer Experience Officer at SalesChoice, responsible for the marketing, sales operations and customer AI value realization. With a global experience in marketing, he is also an author & online instructor in AI management. He holds an MBA from Queen’s University, an MSc in Marketing Management from Bocconi University (Italy), and B.Eng from Manipal University (India) and is certified in Machine Learning.

Board Advisors

Dr. Allan Kevin Francis

Founder & Chairman at Values Based Leadership Group Inc.

Ian Locke

Board Advisor at SalesChoice and Prophix & MD at Linian Solutions

Joe Deklic

Country Manager, Canada at Forcepoint

Perry Muhlbier

Retired Associate Partner at KPMG

Business Advisors

Dan Kagan

Country Manager – Okta

Garry Wood

Former CEO & Founder at FIXT – Wireless Repair

William (Bill) Green

SVP – NA Sales at Descartes Systems Group

Matthew Stoyka

Chief Executive Officer at Highmetric

David Mackay

Former Global VP, Enterprise Sales, HootSuite

Bob Walmsley

Head of Software Sales at Thomson Reuters

Venky Naganathan

Sr. Director, Software Engineering, Conga

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