Recently on the 16th of September 2018, Dr. Cindy Gordon was invited to be a speaker at the International IEEE Women in Engineering conference in Toronto, Canada, to discuss diversity and inclusiveness and the imperative to drive better performance. The number one issue she discussed at this international forum that is facing the technology industry is not enough women are in our Tech Sector, and we are not keeping them in our tech sector. Following is a blog written by her on the issue at hand.
Dr. Cindy Gordon, CEO of SalesChoice talks to Versature about her experiences over the years working with high-performance sales organizations and about how she’s been able to consistently pivot and adapt to new challenges and advances in technology to always remain a top contender in the competitive world of business to business sales.
Our life is frittered away by detail … simplify, simplify.’ ~Henry David Thoreau
The Value of Analytics use soars among Top Sales Teams.
Where there’s analytics use, there’s likely a winning sales organization. High-performing sales teams are 3.5x more likely than underperforming teams to use sales analytics. Across teams at all levels, we’ll see a 58% increase in sales analytics use from 2015 to 2016. Smart selling, fueled by technologies like predictive analytics, starts piquing sales teams’ interest and is expected to jump 77% among high performers in the next 12–18 months (SalesForce Report, 2015).
Making sense of today’s technology choices for your business has never been more complicated. Business leaders in today’s world need to stay on top of emerging technologies in order to be innovative, productive and competitive.
On May 5th, Microsoft Canada and the Mississauga Board of Trade are running a conference to discuss these challenges. You can register at www.mbot.com and hear innovative thought leaders and guest speakers.